32Red Plc. has announced that it has signed a deal with GB Group, the international identity management company, in terms of which its proprietary technology will be utilized so as to recognize and verify player’s identity and improve its identification and age verification processes.

The new deal will ensure that players at 32Red’s award winning sites will receive a more secure and safer gaming experience.

All 32Red Plc’s virtual credential authentication processes at all its gaming sites and Microgaming powered 32 Red Casino will in future be handled by the Chester based GB Group.

The GB Group described Gibraltar-licensed 32 Red as “a highly reputable business that is renowned among the player community for providing a first-class service”.

Peter Murray, Head of Gaming and Consumer Service for GB Group said “New technologies and data sources are invaluable components in the fight against fraud and at GB Group we constantly invest in both of them to support the iGaming sector”.

32Red’s Operations Director, Pat Harrison, said that they are forever striving to deliver the highest standards and it is their primary goal to guarantee that their players enjoy the best experience when gaming.

Peter Murray, Head of Gaming and Consumer Service for GB Group said that modern technologies and data sources are valuable components in the fight against fraud and that through the use of their proprietary technology they are able to give access to the most current levels of UK and international identity data.